It’s really surprising how often sales people lack the courage to close a deal. When customers already decided but don’t dare to say “Yes”, they sometimes need a little help. Without this, the deal is in danger.
„Our Clients need time to decide. In our industry, there is no such thing as a spontaneous decision.“ „Our clients are impulse-buyers. If they don’t decide at once, they are gone forever.“ – By the way, these statements come from the same company. But who is right?
Acquiring customers at events can be a touchy subject. Still, many companies are relying on events to attract new customer contacts. And if they know how, they actually succeed in reaching out to new clients.
Many people who do not have an official sales position at their company still believe that. But if you have to participate in sales talks or want to convince customers or colleagues of something in general, you need sales skills. Convincing is also selling.
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